Digital Design & E-commerce – Mike Brewer TV

Jump starting Mike Brewer’s digital presence

BRANDING & E-COMMERCE

The Wheeler Dealer, Mike Brewer, came to Luna with the need for a ‘funky’ new website. His existing website had a poor SEO rating and difficult e-commerce functionality. He also wanted to make his brand consistent and contemporary. With over 35% of global internet traffic coming from mobile and tablet devices we wanted to make sure that Mike had a website that would cater for all of his fans, regardless of how they were viewing his content. We created a fully responsive site with an easy to use e-commerce facility and CMS system. We also created a new logo identity.

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What’s the plan?

OUR APPROACH

Mike Brewer - Brand Design

01. DESIGN

We created a clean and contemporary website with a simple responsive grid system. This included a CMS enabling the team to update the site easily. The simple branding cues and logo design were constructed to compliment this vision.

Mike Brewer - Site Optimisation

02. OPTIMISE

With every website we create we make sure that it is as clearly positioned within its search criteria as possible. We launch our websites fully optimised and continue to work on the SEO as part of our ongoing support.

Mike Brewer Development

03. DEVELOP

Mike’s merchandise shop is consistently updated with new products and news. We also export reports for behind the scenes sales data. We continue to develop and update the site to ensure it is future proof.

Brand Engineering…

CREATING THE IDENTITY

Mike Brewer is a well known TV personality so when asked to look at his branding and logo design it was a case of ‘simpler the better’. We wanted to create a monogram logo that could easily be recognised and used on his merchandise. The circle contains Mikes initials and the TV is an accent of this with a lively energetic feel (like Mike).

Mike-Brewer
Launching for mobile

RESPONSIVE DIGITAL DESIGN

Mike Brewer - Website
Driving consumer sales

LAUNCHING AN
E-COMMERCE WEBSITE

  • Shop Installation
  • Featured Galleries
  • Newsletter Registration
  • Affiliate Advertising
  • Social Integration
  • Search Engine Optimisation
Mike Brewer - Website Design
Mike-Merchandise
Product Design

MERCHANDISE

  • T-shirts
  • Mugs
  • Caps
  • Beanies
How we helped

FACTS & FIGURES

12459

visitors in the first 30 Days

240

seconds of average visitor engagement

300

percent ROI within 10 weeks

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Would you like to discuss a project?

HELLO@WEARELUNA.CO.UK